Email & SMS Marketing Coordinator Job at Maxwood Furniture, Charleston, SC

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  • Maxwood Furniture
  • Charleston, SC

Job Description

Job Description

Job Description

Description:

Maxwood Furniture is a rapidly growing furniture company with an expanding portfolio of brands such as Max & Lily, Plank + Beam, and Maxtrix. Since launching over two decades ago, we have established multiple sales channels including our DTC websites and third-party marketplaces. We’re passionate about creating an inspiring and engaging shopping experience for our customers, bringing their home decor dreams to life with stunning, on-trend pieces.

We are seeking a new member to add to our Content team. Are you ready to be a part of something amazing?

We are seeking an E-commerce Email and SMS Marketing Coordinator to support and coordinate email and SMS marketing efforts across our portfolio of brands. This role is crucial to driving e-commerce growth through data-driven, engaging, and results-focused campaigns that reflect our brands' vision and values.

Key Responsibilities

  • Manage end-to-end campaign processes, from briefing through completion, including building in platform, QA, vendor coordination, and post-deployment takeaways.
  • Assist in A/B testing and implementation of personalization strategies to maximize engagement and conversions
  • Maintain and update strategy calendars to ensure timely execution and delivery.
  • Conduct in-depth campaign analysis to measure performance and identify areas for improvement.
  • Provide actionable insights and recommendations to enhance campaign effectiveness and ROI.
  • Stay at the forefront of e-commerce and digital marketing trends, incorporating best practices and emerging technologies into our strategies.
  • Work closely with other departments to align email and SMS efforts with broader marketing initiatives.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • Strong analytical skills with experience in data-driven decision-making.
  • Excellent project management, organizational, and time management skills.
  • Attention to detail with the ability to QA campaigns thoroughly (e.g., promotional messaging, links, creative, and segmentation).
  • Strong communication and interpersonal skills with a collaborative mindset.
  • Ability to thrive in a fast-paced, multitasking environment while anticipating needs and solving problems.

Preferred Qualifications

  • Familiarity with GA4 and advanced Excel functions.
  • Experience in email/SMS platforms, marketing automation tools, or e-commerce platforms.

Benefits

  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Vision insurance
  • Paid time off
  • Professional development assistance

Maxwood Furniture offers a dynamic work environment in Daniel Island, SC, where you can make a significant impact on our e-commerce growth. Join our team and play a key role in shaping the future of our digital marketing strategy.

Ability to Commute: Daniel Island, SC 29492 (Required)

Job Tags

Flexible hours,

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